Eufora Beautifying Elixirs Bodifying Shampoo 9.5 Oz

Eufora Beautifying Elixirs Bodifying Shampoo is a daily shampoo for those with color-treated, chemically treated, dry, brittle, and damaged hair needing gentle cleansing and weightless moisture. At its core, this formula is powered by two proprietary technologies: the Damage Cure Complex, which works to increase strength, and the Vibrant Color Complex, which actively protects color. Beautifying Elixirs' proprietary technology delivers the next generation of hair care with real repair and renewed vitality to the inner cortex and outer cuticle of the hair. The formula draws on a richly botanical base — Eufora products utilize nearly 100 different natural plant extracts and essential oils, all classified as renewable resources and considered biodegradable — including Argan Kernel Oil, Cranberry Seed Oil, and a Sage and Thyme botanical concentrate for targeted nourishment. The Vibrant Color Complex dramatically reduces color fading while protecting hair from UV rays, heat damage, and environmental stress. Fine, thin, and damaged hair that requires body, volume, and fullness will look, feel, and behave like healthy hair again — soft, silky, and moveable, leaving hair full, luxurious, and brimming with body and bounce. You will never find mineral oil, parabens, or artificially created colorants in this formula — it is clean, cruelty-free, and people and planet friendly. How to Use Work through wet hair and lather. Rinse well. Repeat if desired. Follow with Bodifying Conditioner for best results. Use as part of your regular wash-day routine for cumulative color protection and strengthening benefits.