Keranique Color Boost Follicle Strengthening Shampoo 8 Oz

Keranique Color Boost Follicle Strengthening Shampoo is scientifically formulated to deliver strand-saving protection and expert care for color-treated hair. At its core is the brand's proprietary Keratin Amino Complex, which reduces hair fall due to breakage and protects the cuticle from styling and external damage. The formula also features True Tone Technology, which helps reduce color loss from after-process washing and protects against color fade. This shampoo provides damage-preventing, gentle cleansing to hair fibers made fragile by chemical color processes. Beyond color protection, the formula features Keratin Amino Complex to help repair split ends and smooth the cuticle, and also incorporates scalp-soothing and protecting ingredients including Bisabolol, Allantoin, Curcumin, and Apium Graveolens (Celery) Extract to promote healthy hair follicles and scalp. The shampoo is designed to gently deep clean and stimulate the scalp, preserve color, and nourish and rejuvenate the hair follicles — leaving hair feeling lighter, cleaner, and more buoyant. Color Boost is dye-free, phthalate-free, sulfate-free, paraben-free, and cruelty-free, making it ideal for women with fine, thinning, or color-treated hair who want a clean, strengthening cleanse that extends the life of their color. How to Use Apply a small amount into wet hair and massage into a lather. Thoroughly work through hair strands from roots to ends. For best results, allow the product to sit for 1–2 minutes. Rinse hair thoroughly. Follow with Color Boost Follicle Strengthening Conditioner for best results.