Keranique Deep Hydration Follicle Strengthening Shampoo 12 Oz

The Keranique Deep Hydration Follicle Strengthening Shampoo is a sulfate-free cleansing formula engineered specifically for women with normal to dry, fine, or thinning hair who need deep moisture without sacrificing volume or density. At the core of its formula is Keranique's proprietary Keratin Amino Complex, which works by thickening each individual hair shaft, reinforcing the strand's structure, and actively reducing hair fall caused by breakage — so every wash supports not just cleanliness but long-term hair resilience. The gentle, no-residue surfactant system — built on Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, and Sodium Lauroyl Sarcosinate — deep cleans at the follicle level, clearing away scalp buildup and impurities that can block hair treatments from penetrating effectively. A powerful hydration complex of niacinamide, glycerin, panthenol, hydrolyzed lupine protein, biotin, zinc gluconate, and rice oil glycereth-8 esters floods each strand with lasting moisture, while a cooling touch of menthol invigorates the scalp and promotes micro-circulation. The formula also incorporates Serenoa Serrulata (saw palmetto) fruit extract, Hydrolyzed Keratin, Cystine Bis-PG-Propyl Silanetriol, and amino acids including arginine, citrulline, and ornithine HCL to nourish follicles and fortify the hair from the inside out. After rinsing, hair feels ultra-clean, significantly smoother, and noticeably fuller — with an ideal blend of softness, body, and shine — without any heaviness or residue. This 12 oz bottle is ideal for women dealing with dry, flat, or thinning hair who want a daily-use shampoo that cleanses and strengthens without stripping, and it is free from sulfates, dyes, parabens, gluten, and phthalates. How to Use Apply a small amount into wet hair and massage thoroughly into a lather from roots to ends. For best results, allow the formula to sit on hair for 1 to 2 minutes before rinsing to maximize moisture penetration. Rinse thoroughly, then towel dry. Follow with Keranique Deep Hydration Follicle Strengthening Conditioner and your preferred Keranique scalp treatment for optimal results.