Living Proof Clarifying Detox Shampoo 32 Oz

The Living Proof Clarifying Detox Shampoo 32 oz is a science-backed, cream-to-lather formula engineered to deliver the deep-cleansing power of a traditional clarifying shampoo with the gentleness of an everyday cleanser. At the core of its technology is a proprietary Magnetic Polymer that acts like a magnet to attract and lift stubborn product buildup directly off the hair strand, while a carefully selected blend of mild surfactants — including Sodium Lauroyl Methyl Isethionate and Decyl Glucoside — sweeps away pollution particles and sebum with precision. A naturally derived chelating agent targets and removes heavy metal deposits caused by hard water, including up to 65% of copper in a single wash, while activated Charcoal Powder absorbs odors and impurities for a true detox result. Clinically, the formula removes 97% of product buildup and 95% of sebum and pollution with just one use, and because it is non-stripping and free of SLS, SLES, parabens, sulfates, phthalates, and mineral oils, it does not overcompensate with heavy conditioning agents that can re-weigh hair down. Hair is left feeling visibly lighter, cleaner, and more vibrant — color vibrancy is improved, and the formula even helps protect against discoloration from chlorine exposure. Suitable for all hair types including color-treated, chemically processed, and extension-wearing clients, this PETA-certified cruelty-free and vegan formula carries a light citrus and green tea fragrance with notes of sparkling yuzu and grapefruit. The 32 oz salon-size bottle is ideal for salon use, heavy product users, or anyone who wants an extended supply of their weekly hair reset without repurchasing frequently. How to Use Use weekly in place of your regular shampoo. Apply to wet hair and lather thoroughly, massaging into the scalp and lengths. Wait 1–2 minutes to allow the formula to fully detoxify and cleanse, then rinse completely. Follow immediately with a conditioner or deep conditioning mask to restore moisture and seal the cuticle.