Living Proof Flex Shaping Hairspray 7.5 Oz

Living Proof Style Lab Flex Shaping Hairspray is a revolutionary multi-tasking, medium-hold aerosol spray engineered to function as a styling primer, heat protectant, and finishing spray all in one 7.5 oz can. At its core is Living Proof's proprietary Flexible Web Technology — a precision blend of firm and flexible polymers (Polyurethane-14 and Octylacrylamide/Acrylates/Butylaminoethyl Methacrylate Copolymer) that creates a malleable, lightweight holding network between strands rather than coating hair in heavy, glue-like resins. This approach solves the age-old problem of hairsprays that leave hair crunchy, stiff, or flaky — Flex builds structure and hold that remains fully brushable, reworkable, and touchable throughout the day. The formula also delivers heat protection up to 410°F/210°C, so it actively shields hair when used before blow-drying, curling, or flat-ironing — a benefit most traditional finishing sprays cannot claim. Panthenol (Vitamin B5) infuses conditioning softness, while the conditioning emollient (PPG-5-Ceteth-20) adds lubricity, brushability, and a healthy, natural shine without any silicone or oil-based buildup. The finished result is hair that holds its shape with natural movement, resists humidity-induced frizz and style collapse, and looks polished without ever feeling lacquered. This spray is ideal for all hair types — including fine, color-treated, curly, and chemically processed hair — and is free of parabens, sulfates, silicones, and phthalates.

How to Use
Shake the can before each use. For damp hair, hold the can 6–10 inches away and mist from roots to ends before blow-drying or heat styling to set and shape the style as it dries. For dry hair, spray in a sweeping motion over finished sections before or after using heat tools for flexible, touchable hold — hold closer for firmer hold, farther away for lighter control. Because the formula is layerable without buildup, you can reapply throughout the day to refresh or reshape your style as needed.